Avon announced the next step in ensuring product safety, quality and efficacy while continuing its unwavering commitment to animal welfare. As part of this effort, the company has officially been approved to be part of the Leaping Bunny Program, a global organization that uses rigorous criteria to identify cruelty-free and animal-friendly brands.
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Avon
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The Seldia Astra Awards 2023 ceremony held in Brussels recognized the achievements of Seldia members who have led positive change for the industry, made a positive impact on the society and environment, and empowered direct sellers to be successful.
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For the first time, Avon UK products will be available on Amazon. This new omnichannel approach is part of the company’s new “Embrace your Power” branding and an effort to boost its digital footprint and modernize its market identity.
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Avon is continuing its long-time partnership with nonprofit Feed the Children, a charitable organization that distributes product donations from corporate donors to help local community partners, particularly children facing food insecurity. This month, Avon donated almost $10 million worth of personal care products, like cleansers, shampoo, toothpaste, deodorant and dental floss, to support families in need during the holidays through Feed the Children.
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Avon announced it will be establishing new research and development operations in Brazil and Poland, two of the largest markets in its business. The reason was disclosed as “to further deliver the Global Innovation Programme and realise significant cost efficiencies”. As a result of this decision, Avon will be closing its research & development operations in New York, U.S.