April 2021

Mary Kay announced the launch of Suite 13TM, a virtual reality beauty experience that utilizes 360-degree, 3D imagery to allow users to browse the brand’s portfolio of skin care and tour “rooms” that explain the company’s global legacy, values and key product benefits and ingredients.

South Korean direct selling & network marketing company Coway, which specializes in home appliance rentals, was honored by the Business Integrity Society at its BIS Summit 2021 Anti-Corruption Awards. The award ceremony was held by the UN Global Compact and the Korea Social Responsible Investment Forum at the Four Seasons hotel in Seoul.

At an industry roundtable event chaired by retail analyst Natlie Berg, the UK industry body, The Direct Selling Association, reported that a survey of its members points to a 45.5% growth in sales in the channel in 2020.

Tupperware launched four new stores in metro cities of India, including Kolkata, Chennai, Hyderabad and Thane. This launch is part of the brand’s aggressive expansion in the country, as Tupperware’s retail presence in India has grown to include 91 stores in 56 cities in less than two years.

Nature’s Sunshine Products announced its fourth quarter and full-year results for 2020. Fourth quarter net sales for the company increased 11%, reaching a record $101.7 million. Net sales for the full year increased 6% and set a new company record as well, equaling $385.2 million, compared to $362.2 million in the previous year.

Herbalife Nutrition, as part of its Nutrition for Zero Hunger initiative, announced it will collaborate with Feed the Children to supply 48 000 sets of healthy snack and meal recipe cards in the Feed the Children’s food boxes that will be distributed to low-income families throughout the US.

Farmasi announced a new sales record, reaching $3 million in sales of its limited edition VFX Pro Camera Ready Matte Liquid Lipstick in just two hours. At the original launch, the product sold out in less than an hour.